Richard Paterson, master blender at Wolfcraig Distillers, has gained attention on social media for a unique whisky tasting technique showcased in a recent video. The 74-year-old, known as ‘The Nose’, demonstrates an unconventional approach: after swirling the whisky in a glass to release its aromas, he splashes the liquid onto the carpet to eliminate residual scents from the glass rim. This step allows him to better discern the whisky’s true aromas.
The viral video includes Paterson engaging with the whisky by taking three sniffs and playfully conversing with the drink, stating, “Hello, How are you? Quite well.” While the video has surged in popularity recently, it is not new; Paterson originally created it in 2010 during his time with Whyte and Mackay, focusing on the art of tasting single malts.
Paterson expressed his delight at the video’s resurgence, particularly among younger audiences, noting that it underscores the importance of learning proper tasting techniques. He emphasizes that his approach is not a gimmick but a fundamental part of how he conducts tastings to foster interest in whisky.
For novice whisky drinkers, he advises against quickly consuming whisky and encourages them to savor the entire experience, from its aroma to its finish.
- Why it matters: Understanding proper whisky tasting techniques can enhance appreciation for the product and promote responsible consumption among consumers.
- Widespread interest in Paterson’s methods may lead to increased engagement in whisky culture and education.
- The latest: Richard Paterson’s educational video, originally produced in 2010, recently resurfaced and has gone viral primarily among younger audiences on social media.
Source: https://whiskymonkeys.com/en/news/wolfcraig-master-blender-goes-viral-on-social-media
Source: https://whiskymonkeys.com/en/news/wolfcraig-master-blender-goes-viral-on-social-media