Try Sasha Zabar’s Viral Hot Chocolate at Rockefeller Center in NYC

Try Sasha Zabar’s Viral Hot Chocolate at Rockefeller Center in NYC

Sasha Zabar’s popular hot chocolate will be available again starting this Friday, November 7, at Glace, located on the Upper East Side, and the Rockefeller Center truck. The winter menu includes the renowned s’mores hot chocolate, made with semi-sweet 56% dark chocolate, dairy from Battenkill Valley Creamery, and a house-made marshmallow topped with a torch. Initially launched as a solution to declining sales during colder months, the hot chocolate quickly gained popularity, with sales increasing from a few cups to over a thousand daily.

This year’s offerings will feature returning favorites along with new options. The menu includes classic s’mores, brownie batter with hot fudge and brownie bits, Ferrero Glace with gianduja and hazelnuts, cookies and cream with an Oreo-dipped marshmallow, and salted caramel with a caramel drizzle. Additional seasonal flavors and limited-edition collaborations will be introduced as winter progresses.

The Glace truck, designed to resemble a vintage dessert truck, will be stationed at Rockefeller Center, serving hot chocolate daily from noon to 7 pm. This location serves as a convenient stop for visitors in the busy holiday season.

  • Why it matters: The return of Glace’s hot chocolate could attract both locals and tourists, benefiting businesses in the vicinity.
  • Hot chocolate options may appeal to consumers looking for seasonal treats, boosting sales for Glace.
  • The latest: The full winter menu will launch on November 7, featuring both classic and new flavors.

Source: https://www.timeout.com/newyork/news/snag-this-viral-hot-chocolate-from-sasha-zabar-at-a-rockefeller-center-truck-this-weekend-110625

Source: https://www.timeout.com/newyork/news/snag-this-viral-hot-chocolate-from-sasha-zabar-at-a-rockefeller-center-truck-this-weekend-110625

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