In recent years, Xinjiang has seen a significant increase in tourism, welcoming approximately 300 million visitors in 2024, a substantial rise from figures reported in 2018. This increase in tourism comes amid a backdrop of longstanding tensions in the region, known for its complex ethnic demographics primarily consisting of Uyghur Muslims and other Turkic-speaking groups. Historically, these tensions have led to violence, resulting in severe allegations of human rights abuses by the Chinese government, including the internment of over a million Uyghurs in re-education camps.
Despite the challenging context, the Chinese government has invested heavily in developing Xinjiang’s infrastructure and promoting its natural beauty. This transformation has positioned the region as an attractive destination, not just for domestic tourists, but increasingly for foreigners. Key areas of attraction include rugged mountains, canyons, grasslands, and lakes along the ancient Silk Road, with travel agencies marketing these sites as “exotic.”
Visitors’ experiences vary widely. Some travelers express awe at the landscapes while noting the heavy security presence, including police checkpoints and surveillance. Others, however, report disappointment regarding interactions with local Uyghurs, citing restrictions on cultural exchanges and access to mosques. For instance, Singaporean tourist Thenmoli Silvadorie described limited engagement with Uyghur culture despite her interest.
China’s tourism strategy appears focused on promoting a curated version of local culture that aligns with state narratives. This has been met with mixed reactions, as some travelers seek genuine interactions while others underscore the government’s attempts to control the narrative around Uyghur culture. Critics, including Uyghur activists, emphasize the importance of recognizing the discrepancies between the idyllic tourist experience and the ongoing human rights concerns in the region.
Source: https://www.bbc.com/news/articles/c8x1rnnd5gjo?at_medium=RSS&at_campaign=rss