The integration of AI search technology on real estate platforms has shown potential benefits, particularly with Redfin’s recent addition of a feature that allows users to search listings using natural language. This feature is currently accessible only via desktop or mobile browsers, not the mobile app. Users can enter queries in plain language, and the AI generates relevant property listings based on specified criteria.
Experiments with the AI search revealed that while it can yield a limited number of listings, its ability to process natural language allows it to return results that might not contain exact match keywords, enhancing users’ search experience. For example, a search for homes with specific characteristics can produce listings that fit the general theme though the terms may not be explicitly stated.
However, the AI search tool does come with limitations. It does not confirm searches for peculiar requests, such as homes likely to be haunted or properties in non-specific urban areas. Users have experienced mixed results, with some expressing that the tool can misinterpret the nuances of terms like “fully updated.”
This feature has the potential to simplify the often overwhelming task of filtering through real estate listings, possibly providing value to individuals casually browsing the market. While AI’s role in the buying process remains limited, users may find it beneficial for preliminary searches, allowing for more efficient exploration of potential properties. As the technology evolves, its broader applicability in real estate remains a point for future consideration.
Source: https://www.theverge.com/ai-artificial-intelligence/840190/redfin-ai-search-chatbot