Demi Lovato is reviving her alter ego, Poot, for Halloween this year. The 33-year-old artist went viral in 2015 when a fan-edited photo spread on social media, depicting her with exaggerated features and sparking a joke about a fictional twin sister named Poot Lovato. The post, which was shared in October 2015, humorously claimed that Poot had been locked in a basement her entire life and had just ventured outside for the first time.
Now, a decade later, Lovato has decided to dress up as Poot for Halloween. In an Instagram post, she remarked, “happy halloween and happy one week of intd!!! been so locked in this era thought i’d let pootvato out 🔒🤍.”
- Why it matters: Lovato’s return to this playful persona highlights the enduring influence of memes and internet culture in shaping celebrity identities. It also reflects the importance of humor and self-acceptance in public interactions.
- This trend may resonate with businesses in the entertainment industry exploring nostalgic content for marketing campaigns.
- The latest: Lovato’s post coincides with her ongoing promotional activities for her current music era, indicating her engagement with fans through social media.
Source: https://www.justjared.com/2025/10/30/demi-lovato-dresses-as-poot-for-halloween-10-years-after-that-viral-photo/
Source: https://www.justjared.com/2025/10/30/demi-lovato-dresses-as-poot-for-halloween-10-years-after-that-viral-photo/