Series, a social networking platform, has appointed Uri, a humanoid robot, as its Chief Marketing Officer (CMO). This announcement was made on October 2, 2025. Uri recently promoted the platform at Harvard University, generating over one million views on social media within 24 hours.
During the initial phase of a college tour, Uri attracted significant attention at Harvard Square, where it engaged with students and tourists. Additionally, Uri participated in activities during the Harvard versus Brown football game, further enhancing the visibility of Series.
The robot features advanced AI, enabling lifelike motion and interaction with users. Standing 1.2 meters tall, Uri is equipped with sensory technologies like 3D LiDAR and depth cameras, allowing for adaptive engagement with the audience. Series, co-founded by Nathaneo Johnson, aims to leverage robotics and AI to expand career opportunities and foster connections among users.
Since its launch, Series has facilitated over 700,000 messages on its platform, boasting a 95% acceptance rate for match suggestions. The company emphasizes the importance of integrating technology and personal interaction in future networking opportunities.
- Why it matters: The utilization of a humanoid robot in a marketing role reflects emerging trends in AI and robotics within business, potentially impacting how companies engage with consumers.
- Businesses may need to consider innovative marketing strategies that incorporate advanced technologies to stay competitive.
- The latest: Series has generated one million social media views in just 24 hours following Uri’s first marketing campaign.
Source: https://natlawreview.com/press-releases/viral-college-startup-series-appoints-humanoid-robot-cmo-it-takes-over
Source: https://natlawreview.com/press-releases/viral-college-startup-series-appoints-humanoid-robot-cmo-it-takes-over