The UK Health Secretary, Wes Streeting, who represents Ilford North, attended Labour’s annual conference in Liverpool on September 29, 2023. During the event, a photo of Streeting was shared on X (formerly Twitter) by Brandon Jiggs. In the image, Streeting is seen standing on a ladder alongside professional content creator Max Klymenko.
Klymenko has a significant following on social media platforms, boasting 7.7 million TikTok followers, 3.43 million on YouTube, and 1.3 million on Instagram. He is well-known for his video series titled “The Career Ladder,” which involves him inviting participants to stand on a ladder opposite him while he attempts to guess their profession within two minutes. If he is unable to guess correctly, the individual is free to leave without revealing their job, although many often disclose it at the end.
To date, Klymenko has created around 50 episodes of “The Career Ladder,” featuring notable figures such as NBA player Shaquille O’Neal and entrepreneur Eric Edmeades.
- Why it matters: This event highlights the intersection of politics and social media, particularly in engaging younger audiences. For businesses, aligning with influencers can enhance outreach strategies.
- The latest: Wes Streeting’s participation in the event reflects a broader trend of political figures leveraging social media popularity to connect with constituents.
Source: https://www.ilfordrecorder.co.uk/news/25506986.wes-streeting-spotted-viral-career-ladder-tiktok-star/
Source: https://www.ilfordrecorder.co.uk/news/25506986.wes-streeting-spotted-viral-career-ladder-tiktok-star/